Local SEO Strategy Tips.
Local SEO Strategy Tips.
According to Bashar just because you have gone through the process of designing, or even building, a website does not mean your work is done. Now you have to make sure your SEO tactics keep your website showing up in keyword search results. By making sure these tactics keep you relevant they will help keep your place in Google search results.
Before talking about strategy tips, Bashar explains exactly what local SEO is. This is SEO that takes your geographic location into account; it ensures your site shows up when someone geographically close to you is searching for your business or services you can offer. Most businesses are selling a product or service that draws from a local, or geographic, pool; they offer something that is really only relevant to those close to them. For example a dentist; you do not want to find a dentist in a city you do not live in, but you do want a dentist you do not have to travel far to get to.
Now that you know what local SEO is you might be wondering how to engage in it. The first, and usually best, tactic you can use is reviews. Engage current or former clients and ask them to review your business on sites like Google Reviews or Yelp. Potential customers will be more likely to review other customers and their experience, so it is really important to have people review what they experienced with your business. With reviews on your site you are more likely to place higher in Google’s rankings.
Next you can fill on out online business directories to their fullest, and make sure you do not leave out key geographic information about your business. You can also add images or other information about your business here. By taking advantage of tools like Google’s My Business Page or Yahoo’s Small Businesses you can prove to search engines you are a legitimate local business.
To go even further you can engage in your local BIA, or Business Improvement Association. By being mentioned on their site you can show up in more than one place, and the more you show up the more likely potential customers are to be directed to your site.
Finally you can use your most important location keywords in all the headers of your site. By making sure they are present you can put yourself higher in Google’s search engine rankings and be relevant in local searches based on user’s geographic location.
Nova Solutions
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Sunny Isles Beach, FL 33160