Local SEO in 2018 Why You Business Owner Should Care and what to do
Search Engine Optimization aka SEO
Search Engine Optimization aka SEO is doing the best job possible at letting Google and other Search Engines know who you are and what you do.
Two kinds of Search Engine Optimization.
*Local SEO* is optimizing signals both on and off a website to get it to show up in a specific geographic area.
*Traditional SEO* is optimizing signals both on and off a website to get it to show up for keyword searches.
Local SEO is for
1) Any business with a physical location
2) Any Business that services customers in a specific area
The VERY first thing to do!
Listen to Google
Improve your local ranking on Google https://support.google.com/business/answer/7091?hl=en
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Local SEO for Brick and Mortar Business